Premier – upmarket adults in Britain
Established in 1987, Premier TGI is an annual survey of adults from the opinion-leading and high-spending A and B social grades providing detailed and exclusive information on luxury brands, consumer behaviour, media exposure and attitudes.
The Premier survey enables:
- Media evaluation, sales, and planning
- Awareness of market trends and dynamics
- Identification of opportunities for new and existing brand development
- 360-degree understanding of upmarket and business target groups
- Improved marketing strategies and advertising campaigns
For a comprehensive survey coverage document, please contact us.
If you have any questions, or you require more information, please contact us:TGI Team
+44 (0)20 8433 4000